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As our world is becoming increasingly more digital, Kristen is able to use her 10+ years of experience and expertise (from her former life as an influencer) to help brands better navigate digital marketing, social media content, and influencer relations. A brand's digital strategy should be cohesive with its brand identity and support its overarching goals whether that's to drive sales and/or build awareness.
You can click here to read Kristen's conversation with The Daily Front Row about digital marketing and influencer relations in the fashion industry.

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PICTURED ABOVE: a scene from the MICAM AMERICAS (fka FN PLATFORM) fashion influencer dinner in Las Vegas Kristen organized as a small part of the brands overall digital content strategy.
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